The Missinglettr Blog

Weekly posts on building great blogs, communicating with your audience and being an all round blogging superstar.

Benjamin Schaye

Harnessing Your Creativity For Better Blogging

Chances are, if you have a blog it serves as a content marketing medium for something else, whether it’s your startup, SaaS company, your online cour…

Benjamin Schaye

Guest Blogging Is Still A Great Thing For Startups To Do

Perhaps you’ve heard that guest blogging is dead. Time of death can be traced back nearly two years to when Google engineer Matt Cutts declared on hi…

Benjamin Schaye

How To Source Great Content Ideas For Your Blog

A blog is one of the most important ways you have to get people to your site. Having a blog is still a critical part of boosting your presence in sea…

Benjamin Schaye

How to blog consistently and write even when you think you can’t

If you’re here reading this, you probably already know how crucial a blog is to helping people find your site. Blogging is extremely important for cr…

Benjamin Schaye

How To Optimise Your Blog Posts Using SEO

SEO, or search engine optimisation can mean very different things depending on who is doing it. When SEO is done to try and trick search engines into…

Benjamin Schaye

How a Good Blog Will Increase Traffic to Your Website

One of the best ways to get more people clicking into your website is maintaining a good blog. By now this is pretty common information repeated endl…

Benjamin Schaye

The Best Ways to Layout Blog Posts to Keep Readers Engaged

You probably already know how important your blog is to driving traffic to your website. And you no doubt know how important good content is to makin…

Benjamin Dell

How using clever imagery with a tweet can boost engagement

Supporting a tweet with an image can have multiple benefits. It can complete the picture, add context, or simply act as a way to help the tweet stand…

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