The Missinglettr Blog
Weekly posts on building great blogs, communicating with your audience and being an all round blogging superstar.
Optimising your content strategy for each social network
Social media management has become not only a benefit to businesses everywhere, but a necessity.
Is the Recent Facebook Algorithm Update Really the Devil?
The Facebook algorithm update is creating quite a stir among advertisers. Organic reach has been in decline for years, and many fear the new update...
Building an Online Author Fanbase
How to Use and Grow a Mailing List of Buyers for Your Books and Novels. An author's name is often his or her most powerful asset.
Growing your blog audience
Blog writing is one of the most accessible tools that a business operator can use to reach an audience and have people engage with their brand.
Growing an Email List using Consumer Psychology
In today’s marketing environment, it is becoming increasingly difficult to gain a potential subscribers trust and attention and get them to join yo...
Generating Quality Leads, Even After GDPR
Before I start writing about my experiences with lead capturing and a growing list of potential customers, I think it’s important I tell you how th...
8 Things to Know Before Starting a Blog
So you like to write, and you have things you want to say. You’ve decided to start a blog. Good for you!! But if you are anything like I used to be...
Anatomy of a Killer Review Post
Matt was super excited. He was finally cashing in! He’d been working on his blog for about two years, and he had written many reviews and many supp...
3 Considerations to Kickstart your Blogging Strategy
So your company wants to gain more customers. Not just more customers, but more *qualified* customers. And you’ve decided to use blogging to accomp...
The Top 4 Blogging Mistakes Every Beginner Should Avoid
Most people are quick to assume that blogging is an easy task that anyone can do. Then they actually sit down to write their first blog post and qu...
Why You Need Search Marketing - Understanding how search can w...
How SEO and SEM Can Grow Your Business We all have heard it before. Search Engine Optimization is dead. It’s alive. No, wait it’s dead. Whate...
Blogging Done Easy, or Blogging Done Right
Creating content is an important step that businesses need to take to be seen, and to maintain relevance in an ever-growing digital world.